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Join us for B:Seen, a lively and insightful networking session at The Rumsey Wells, exploring how to market one destination to diverse audiences. Hayley Edwards, Marketing Executive at Pensthrope, will be leading the discussion.

We'll explore the challenges and opportunities of promoting to very different groups, from nature-loving retirees to young families. Expect informal chats, idea sharing, and plenty of disucssion about how to tailor your messaging without losing your brand’s core identity.

Whether you’re a marketer, strategist, or just curious about audience and destination branding, this is a great chance to connect with others in the field. See you there!